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VisitScotland urges virtual visitors to draw and dream in Sketching Scotland


By Lorna Thompson

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ONE of Moray’s most well-known landmarks is included in a new online series launched by the national tourism organisation.

Sketching Scotland forms part of VisitScotland’s online activity to help visitors dream now and travel later as the sector gears up for a potential reopening on July 15.

A series of 20 short videos teaching virtual visitors how to sketch landmarks and locations is now available online, including Bow Fiddle Rock. The natural sea arch near Portknockie has been carved into shape by the waves and is so-called because it resembles the tip of a fiddle bow.

It is hoped that while travel restrictions remain in place due to the Covid-19 pandemic, the new series will help draw attention to one of the region’s most iconic sights and see it transformed into a work of art.

Each tutorial is accompanied by a voiceover giving tips on how to create a drawing, as well as facts about each destination. It is hoped the creative campaign will inspire those who have sketched at home to visit the landmarks once travelling is possible.

Sketching Scotland is just one of several initiatives the national tourism organisation has created to bring Scotland to visitors. Other online offerings include videos, blogs, a rundown of the best virtual experiences currently on offer, a dark skies-inspired series and ideas to entertain youngsters during lockdown. There are also advice pages on the latest Scottish Government guidelines.

Bow Fiddle Rock, near Portknockie, features among VisitScotland's 20 Sketching Scotland video tutorials.
Bow Fiddle Rock, near Portknockie, features among VisitScotland's 20 Sketching Scotland video tutorials.

Jo Robinson, VisitScotland regional director, said: "The Covid-19 pandemic has had a devastating impact on the tourism industry. We want to make sure that new and returning visitors are still dreaming about Moray Speyside, even if they can’t physically explore just yet.

"Sketching Scotland is a fun take on sightseeing and a way to learn about some of our best-loved attractions, such as Bow Fiddle Rock, in a completely new way. We were also conscious that people are looking for ways to use their time creatively and learn a new skill. We loved the thought that people all over the world could be taking 15 minutes to relax, draw and think of Scotland, and of course hopefully visit in real life when that is possible.

"As restrictions are eased further, we look forward to helping encourage Scots to rediscover the own country, while at the same time supporting businesses as they prepare for the inevitable operational changes and ensuring that communities feel comfortable and capable of welcoming visitors in a safe way."

To visit Sketching Scotland click here. Sketches can be shared on social media using the tag #sketchingscotland.

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