TRADE missions to Ireland and America have been paying off for a Forres firm.
Burgess Bagpipes Limited (BBL), based on the Greshop Industrial Estate, have been using a grant from Highlands and Islands Enterprise (HIE) to help with their global marketing ambitions.
BBL director, Scott Burgess Hay, confirmed the overseas business trips have seen a real profile boost.
He said: “There’s been a marked increase in our followers on social media, especially from people in the USA. We have also seen increased website traffic, again notably from people in the USA, and have every reason to anticipate some of this translating into further sales.”
HIE funding enabled the company to visit traditional instrument resellers in Ireland and host workshops at the Jim Dowling Traditional Piping festival, one of the highlights on Ireland’s festival map.
BBL also hosted workshops at the New Hampshire Scot Loon Mountain Highlands Games in America.
As a result, they have picked up orders from buyers in America, Canada, Germany and Spain, and expanding networks in Australia and New Zealand.
Next year, the company will be attending festivals in Brittany, Germany and Cape Bretton.
BBL designs and manufactures Scottish Smallpipes, Border Pipes, Highland Bagpipes and Piping accessories. It is the first new Scottish bagpipe maker in a decade and one of only two companies in the world that make all three kinds of Scottish bagpipes.
HIE business development account manager, Keira Orme, is thrilled with the firm’s development.
She said: “It’s great that the overseas visits are paying off and we look forward to continuing to work with them and helping them achieve their international ambitions.”