LOOK out Dragon’s Den!
A team of nine student entrepreneurs from Forres Academy, AKA Venture Local, are cooking up a business idea which will generate profits for regional food producers, and funding for Moray Foodbank.
The Young Enterprise Group of 16-17-year-olds Heather Prentice, Ellie Pearce, Chloe Smith, Connor Inglis, Matthew Adamson, Tegan Gregory, Taylor Reid, Jack Kelly and Liam Brown, assisted by school business teacher Jan Maclean and businessman Gareth Edwards, are creating a Moray cookbook to encourage the use of local produce in everyday cooking.
Heather and her team hope as many people get involved as possible.
She said: “We thought it was really important to include a community element in our product.
“So we decided we would source all of our recipes from the public, with the aim of creating an authentic family cookbook.”
Mr Maclean has run Young Enterprise at Forres Academy for a number of years. This year, just after the summer holidays, prospective team members applied for different roles in the programme. Over a week, the students completed an application and interview process before selection.
“We are all passionate about business,” said Heather. “Some of us pursuing it as a career so we were all very excited to start.”
While discussing what business to launch, the team identified community involvement as an aspect which previous teams had not focussed on.
“Incorporating community in business is one of our main aims and that definitely motivates us,” said Heather.
“We are appealing for recipes on posters and on Facebook, Twitter and Instagram pages we’ve set up.
“So far, we have received recipes from Forres, Lossiemouth and Elgin but would love to see more from every corner of Moray!”
She added: “This is also a fantastic opportunity for local businesses to promote themselves to the community.
“The recipes feature seafood from the Moray coast, meat from local farmers, fresh fruit and vegetables from places such as Rhind’s farm and Wester Hardmuir, and great indulgence products including our famed whisky!”
The book will advise readers where featured products are sold and which businesses support the use of local produce.
Sponsorship via advertising is essential to the project and will pay for a large volume of high quality books to sell.
The group are also donating 10% of their profits to the Moray Food Bank to give something back to the community that helped put the book together.
Venture local hope to make the book available for pre-order and sales will start in early December.
“It will give an insight into the family recipes of Moray’s citizens with wholesome, hearty recipes,” added Heather.
“We want to help change the way people here buy and cook food.
“We are working extremely hard to promote this message whilst creating a successful business venture.”
Get involved by sending your recipes to firstname.lastname@example.org